The video likely resonated due to the relatable experience of vacation weather not going as planned, combined with the aspirational setting of a cruise destination. The use of a popular cruise line as a backdrop also adds to its appeal.
Summary
The creator is on Great Stirrup Cay, a location associated with Norwegian Cruise Line, and is commenting on the dark, stormy weather. Despite the gloomy conditions, they are still at the beach.
Structure
1Arriving at Great Stirrup Cay
2Observing the stormy weather
3Commenting on the dark clouds
4Expressing mild disappointment with the weather
Product placement
Norwegian Cruise Line (cruise line): APPEARS - a watermark/logo on screen. Removing it would not change what happens in the video.
On-screen text
Rainy day at Great Stirrup Cay @Norwegian Cruise Line #ncl #norwegiancruise
Transcript
We just got off at Great Stirrup Cay and look at this shit. It was just pouring. And what is all that darkness? Great.
Original caption
Rainy day at Great Stirrup Cay @Norwegian Cruise Line #ncl #norwegiancruise