NEW YORKER hoodies and sweater

@melissilissi

8.9K followers · usually 30.6K views a post

Views

3.7M

Likes

382.1K

Comments

1.3K

Shares

81.9K

SoundTikTok sound · petal

Why it worked

The video uses popular, aesthetic clothing items and trending audio to appeal to viewers interested in affordable fashion hauls.

Summary

A creator films various hoodies and sweaters available at a New Yorker retail store. The video showcases different styles and colors of clothing on hangers and mannequins.

Structure

1Showcasing white polka dot hoodie
2Displaying black polka dot hoodie
3Panning across pink and neutral sweaters
4Showing camouflage sets
5Walking through the store aisles

Product placement

New Yorker (a retail clothing store) appears as a watermark on the clothing tags and store signage. Removing it would not change the video, as it is simply the location where the items are being filmed. none