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602Talking HeadOther hookEcommerce
Hook
Hola
@starry.luna73
307.9K followers · usually 170 views a post
Views
101.1K
Likes
387
Comments
22
Shares
22
Promoted product
Temu
Why it worked
The video uses a relatable conflict between a skeptical vendor and persistent salespeople, combined with a desirable freebie (JBL speaker), to create an engaging narrative that drives viewers to check out the promotion.
Summary
A street vendor is initially dismissive of two men in suits who claim to be from Temu. After they explain that Temu is giving away JBL speakers for free, she expresses disbelief, stating she tried and received nothing. The men then show her the speaker and explain how to claim it via a link in the video, leading her to excitedly realize she did receive it.
Structure
- 1Vendor is approached by two men in suits.
- 2Vendor expresses skepticism about Temu.
- 3Men explain Temu's free JBL speaker promotion.
- 4Vendor realizes she received the speaker.
- 5Call to action to download Temu and claim the gift.
Product placement
Temu: ACTS - it is an app that is used to claim a free JBL speaker. Removing it would change what happens in the video.
JBL: ACTS - it is a speaker that is demonstrated to be waterproof and have good sound quality. Removing it would change what happens in the video.
Call to action
Haz clic y obtén tu regalo hoy dale clic al enlace del video y descarga Temu de una vez!
Original caption
¡Gran descubrimiento! ¡Oferta asombrosa de Temu con un descuento increíble! #DescubrimientosTemu #Temu #AhorraDinero #CompraTemu #Compras
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