Why it worked
The video provides a concise and visually appealing list of in-demand certifications for the construction industry, directly addressing a common career aspiration. The use of clear on-screen text and a relevant background image makes the information easily digestible and shareable.
Summary
The video lists various certifications that make individuals highly hireable in the construction industry. It displays titles like Procore Certified, Autodesk Construction Cloud, Bluebeam Certified User, DroneDeploy Certified, FAA Part 107 Commercial Drone Pilot, OSHA 30, LEED AP BD+C, USACE CQM-C, and AGC CM-Lean.
Structure
- 1Introduction of the topic: "Certs That Make You Disgustingly Hireable"
- 2Listing of software/platform certifications (Procore, Autodesk, Bluebeam)
- 3Listing of drone-related certifications (DroneDeploy, FAA Part 107)
- 4Listing of safety and green building certifications (OSHA 30, LEED AP BD+C)
- 5Listing of quality and lean construction certifications (USACE CQM-C, AGC CM-Lean)
- 6Concluding with a question about missed certifications
Product placement
Procore Certified: This is a certification for a construction management software. It ACTS as a qualification, and removing it would change what happens in the video by removing a listed certification. Autodesk Construction Cloud (AGC): This is a suite of construction management software. It ACTS as a qualification, and removing it would change what happens in the video by removing a listed certification. Bluebeam Certified User / Professional: This is a certification for Bluebeam Revu, a PDF editing software for construction. It ACTS as a qualification, and removing it would change what happens in the video by removing a listed certification. DroneDeploy Certified: This is a certification for DroneDeploy, a drone mapping and analytics software. It ACTS as a qualification, and removing it would change what happens in the video by removing a listed certification. FAA Part 107 Commercial Drone Pilot: This is a certification required to operate drones commercially in the US. It ACTS as a qualification, and removing it would change what happens in the video by removing a listed certification. OSHA 30: This is a safety training certification for the construction industry. It ACTS as a qualification, and removing it would change what happens in the video by removing a listed certification. LEED AP BD+C: This is a professional accreditation for green building design and construction. It ACTS as a qualification, and removing it would change what happens in the video by removing a listed certification. USACE CQM-C: This is a certification for Construction Quality Management from the US Army Corps of Engineers. It ACTS as a qualification, and removing it would change what happens in the video by removing a listed certification. AGC CM-Lean: This is a certification for Lean Construction Management from the Associated General Contractors of America. It ACTS as a qualification, and removing it would change what happens in the video by removing a listed certification.