Pusheen

@sinsay

593.8K followers · usually 11.7K views a post

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SoundTikTok sound · Halloween ・ cute horror song

Promoted product

Pusheen Halloween Collection

Why it worked

The video effectively leverages the popularity of the Pusheen brand and the seasonal appeal of Halloween to showcase a range of merchandise. The quick cuts and clear product displays create an engaging visual experience that appeals to fans of the brand and the holiday.

Summary

The video showcases a variety of Pusheen-themed Halloween merchandise available at Sinsay stores. It features items such as makeup brush sets, perfume atomizers, hair clips, headbands, makeup sponges, and hair brushes, all adorned with Pusheen characters and spooky motifs.

Structure

1Showcase of Pusheen makeup brush travel set
2Display of Pusheen perfume atomizer
3Presentation of Pusheen creaseless clips
4Highlight of Pusheen headband with scrunchie
5

Original caption

Spooky, but make it Pusheen 🎃👻🦇 #sinsay #pusheen #halloween #spookyseason #sinsaystore

More from @sinsay

Product placement

Pusheen (brand): Appears on makeup brush travel set, perfume atomizer, creaseless clips, headband, makeup sponge, and hair brush. Removing it would not change what happens in the video, it is merely branding. Sinsay (brand): Appears as a watermark on a shopping bag and as a sign above the store entrance. Removing it would not change what happens in the video, it is merely branding.

On-screen text

Pusheen Pusheen Makeup Brush Travel Set Pusheen Perfume Atomizer Pusheen Creaseless Clips Pusheen Headband with Scrunchie Midnight Society Pusheen Brush Set Pusheen Makeup Sponge Midnight Society Midnight Society