I've heard that Five Below has such cute fall and Harry Potter things

@sarahendryy

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SoundTikTok sound · original sound - sarahendryy

Promoted product

Five Below

Five Below is a store that sells a variety of affordable items, including seasonal apparel, accessories, beauty products, and home decor.

69 videos19 creators

Why it worked

The video leverages a popular seasonal trend (Halloween) and a massive, dedicated fandom (Harry Potter) to create highly relatable, aspirational content that drives traffic to a specific, accessible retailer.

Summary

The creator visits a Five Below store to shop for Harry Potter-themed Halloween decorations and merchandise. She showcases the items she found and displays them in her room to create a cozy, themed aesthetic.

Structure

1Creator introduces the shopping trip
2Arrival and browsing at Five Below
3Selecting specific Harry Potter items
4Grand reveal of the decorated room

Original caption

it’s a Harry Potter Halloween this year😆⚡️🎃 I scored @Five Below !! #FiveBelowPartner #FiveBelowFinds

More from @sarahendryy

Product placement

Five Below (a discount retail store) ACTS: the creator visits the store, browses its specific inventory, and purchases items there. Removing the store name would change the video as it is the specific location and source of the products being featured.

Call to action

run to Five Below for the Harry Potter collection!!

On-screen text

Five Below fall shopping vlog Harry Potter edition I've heard that Five Below has such cute fall and Harry Potter things and y'all know I'm the biggest Harry Potter fangirl ever I'm always looking for more things to add to my Harry Potter collection so let's go check out the fall and Harry Potter things that Five Below has I'm like a kid in a candy store look at the lineup that they have immediate buy luckily they have my house if you're trying to do a Hogwarts themed Halloween this aisle is literally gold mine okay time for the grand reveal this is such a cozy Halloween Hogwarts vibe run to Five Below for the Harry Potter collection!! I'm so obsessed with how everything turned out if you're wanting to do a Harry Potter spin of Halloween decor you need to check out the Harry Potter collection before it sells out

Transcript

I've heard that Five Below has such cute fall and Harry Potter things and y'all know I'm the biggest Harry Potter fangirl ever. I'm always looking for more things to add to my Harry Potter collection, so let's go check out the fall and Harry Potter things that Five Below has. Oh my gosh, I'm like a kid in a candy store. Look at the lineup that they have. Immediate buy. Luckily they have my house. If you're trying to do a Hogwarts themed Halloween, this aisle is literally gold mine. Okay time for the grand reveal. This is such a cozy Halloween Hogwarts vibe. I'm so obsessed with how everything turned out. If you're wanting to do a Harry Potter spin of Halloween decor, you need to check out the Harry Potter collection before it sells out.