Why it worked
The video likely performed well due to its strong ASMR (Autonomous Sensory Meridian Response) appeal, focusing on satisfying tactile and auditory sensations from squishy toys, which is a popular niche on platforms like TikTok.
Summary
The video shows a person in a car squeezing and manipulating various squishy toys. The toys are colorful and have different textures, and the focus is on the tactile and auditory experience of interacting with them.