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457Silent UGCDirect Question hookLifestyle
Hook
"Did we get a girlfriend?"
@iamjaygaerlan
40.1K followers · usually 8.1K views a post
Views
3.7M
Likes
864.3K
Comments
2.9K
Shares
10.1K
Why it worked
The post uses a classic bait-and-switch humor format, leveraging a relatable meme structure to drive engagement through surprise and comedy.
Summary
A creator uses a humorous slideshow format to play on a popular internet meme about having a girlfriend, ending with a reveal of a chocolate bar.
Structure
- 1Creator asks if he got a girlfriend
- 2Creator confirms he did
- 3Creator asks if she is Filipino
- 4Creator hesitates and reveals a chocolate bar instead
On-screen text
"Did we get a girlfriend?"
"We sure did bro!"
"NICE! She's Filipino right?"
"Ummm.. about that 😅"
Chocolate
Chocolate
Chocolate
Choco 🍫
De canela
De canela
De canela 🎶
Original caption
#iamjaygaerlan #waistlinejay #trend #chocolate #coupleschallenge
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