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All breakouts
37.0Silent UGCStory Open hookLifestyle
Hook
Me going into M&S to try on and buy some jeans and then realising they don't have any sizes below a size 8 in store so my plan completely failed
@ayelashayla
10.5K followers · usually 1.9K views a post
Views
70.5K
Likes
1.1K
Comments
137
Shares
17
Why it worked
The video likely resonated with viewers who have experienced similar frustrations with limited size availability in physical stores, creating a relatable and shareable moment.
Summary
The creator went into a Marks and Spencer store to buy jeans but was disappointed to find that they did not stock any sizes below an 8 in store. This meant her shopping plan failed as the desired sizes were only available online.
Structure
- 1Creator enters M&S to buy jeans
- 2Realizes no sizes below 8 are available in store
- 3Shopping plan fails due to lack of sizes
Product placement
M&S (Marks and Spencer): ACTS - a clothing store where the creator attempts to buy jeans. Removing it would change the video's topic. M&S (Marks and Spencer): APPEARS - a logo on clothing tags. Removing it would not change what happens in the video.
On-screen text
Me going into M&S to try on and buy some jeans and then realising they don't have any sizes below a size 8 in store so my plan completely failed
Original caption
No sizes below an 8 in store at Marks and Spencer 😭 online only for petite girls #marksandspencerhaul #marksandspencer #marksandspencers #marksandspencerclothing #mands
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