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162Talking HeadOther hookLifestyle
Hook
Coco Wyo sent me their newest and cutest small coloring books.
@_quintero7_
5.5K followers · usually 688 views a post
Views
111.0K
Likes
1.2K
Comments
7
Shares
96
Why it worked
The video succeeds by focusing on the 'satisfying' and 'relaxing' nature of the product, which aligns with popular ASMR-adjacent content trends on TikTok.
Summary
The creator showcases and reviews a set of mini coloring books sent by the brand Coco Wyo. They demonstrate the size, simplicity, and relaxing nature of the books while coloring several pages.
Structure
- 1Introduction of the mini coloring books
- 2Demonstration of the page variety and size
- 3Creator colors in the book to show the experience
- 4Final recommendation and hope for more products
Product placement
Coco Wyo (a) ACTS: the creator demonstrates the physical product, flips through pages, and colors in them, explicitly stating they were sent the books and recommending them as a relaxing activity. Removing the brand would change the video as it is a review/demonstration of this specific product line.
Original caption
POV: you found the cutest mini coloring book 🎀✨ perfect for throwing in your bag and coloring anywhere! #CocoWyo #TikTokShop #ColoringBook #ColoringTok #MiniColoringBook
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