+402.9K views over 8.4d · ~48.1K/day · 9 observations
Why it worked
The video likely worked due to its shocking and unusual premise, combining a mythical creature with a human baby, which sparks curiosity and encourages sharing.
Summary
A video shows a person dressed as a mermaid holding a human baby on rocks by the sea. The mermaid then enters the water and swims away with the baby.
Structure
1Mermaid with human baby on rocks
2Mermaid enters the water
3Mermaid swims away with baby
Product placement
UFONOMENON: Appears as a watermark throughout the video. Removing it would not change what happens in the video.
On-screen text
THE MERMAID HAS A HUMAN BABY!
UFONOMENON
AI-ENHANCED UNEXPLAINABLE PHENOMENA
Transcript
There's two of them.
Oh, oh.
Oh, oh.
Original caption
This mermaid has adopted a human baby! Must see! #mermaid #baby