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71.6Silent UGCStory Open hookLifestyle
Hook
My crazy child is always
@irishtwinsla
16.6K followers · usually 668 views a post
Views
47.5K
Likes
584
Comments
7
Shares
24
Why it worked
The video taps into a relatable and humorous parenting moment, capturing a child's imaginative play and the unexpected joy of finding a hidden treasure.
Summary
A child is searching under shelves in Target, convinced that people hide squishies. After some searching, she finds a squishy toy and pulls it out.
Structure
- 1Child searches under shelves in Target
- 2Child expresses belief that squishies are hidden
- 3Child finds a squishy
- 4Child pulls out the squishy
- 5Child and sibling show off their finds
Product placement
Target: it ACTS as the location where the video takes place. Removing it would change what happens in the video.
On-screen text
My crazy child is always
checking under shelves
in Target because she
is convinced
people hide squishies.....
Original caption
I cannot believe this happened…. She finally found a hidden squishy 😂#squishy #squishyhunting #hiddensquishy
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