I'M NOT

@dinarr1000

309.6K followers · usually 3.6K views a post

Views

743.0K

Likes

19.2K

Comments

162

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SoundTikTok sound · original sound - _echolyrics

View velocity

+573.5K views over 4.2d · ~137.6K/day · 5 observations

Why it worked

The video uses relatable emotional themes of regret and self-improvement, combined with a visually appealing animation style and clear on-screen text, to create a resonant message that likely appeals to a broad audience on TikTok.

Summary

An animated character reflects on past mistakes and expresses a desire to learn and change. The video conveys a message of personal growth and the importance of starting over.

Structure

1Acknowledging imperfections
2Regretting past actions
3Commitment to learning
4Desire for self-improvement
5Finding a reason to change
6Starting anew

Product placement

Nike (appears): A Nike logo is visible on the character's t-shirt. Removing it would not change what happens in the video.

On-screen text

I'M NOT A PERFECT PERSON THERE'S MANY things I wish I DIDN'T DO BUT I CONTINUE LEARNING I NEVER MEANT TO DO THOSE THINGS TO YOU AND SO I HAVE TO SAY BEFORE I go THAT I JUST WANT YOU TO KNOW I'VE FOUND A REASON FOR ME TO CHANGE WHO I USED TO BE A REASON A REASON TO START OVER A REASON TO START OVER NEW