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Hook
AERIE FALL CLOTHING UNBOXING
@jenn_dunning
48.5K followers · usually 585 views a post
Views
38.0K
Likes
1.1K
Comments
5
Shares
22
Promoted product
Aerie
Aerie is a brand of clothing that offers items such as bras, leggings, tops, bikinis, shorts, pants, and dresses.
Why it worked
The video uses a high-energy, rhythmic unboxing style that keeps the viewer engaged while showcasing a variety of products in a short amount of time.
Summary
A creator performs an unboxing of several fall clothing items from Aerie. She holds up various sweaters, matching sets, and accessories to show them to the camera.
Structure
- 1Creator holds a large box of Aerie clothing
- 2Unboxing and displaying various sweaters and sets
- 3Showing off the full collection of items
Product placement
Aerie: (a) ACTS — the creator unboxes, displays, and models multiple clothing items from this brand, which is the central focus of the video. Removing it would change the entire content of the video. The brand name appears in the on-screen text and the caption.
Original caption
@aerie fall clothing unboxing! Lots of matching sets - try on video next! • • #aerie #clothinghaul #fallhaul #aeriehaul #unboxing
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