Come on

@mikeygolive

22.7K followers · usually 1.1K views a post

Views

32.7K

Likes

400

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16

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SoundTikTok sound · original sound - zerochance

Promoted product

Chips Ahoy! Cookies

Shop the complete Chips Ahoy collection: Original, Chewy, Mini cookies, Red Velvet, Baked Bites, Chunky, ice cream sandwiches, cereal, and more chocolate chip cookie favorites.

2 videos2 creators

Why it worked

The video uses a popular trend (hand-slapping game) combined with a relatable and satisfying action (eating cookies) to create engaging content. The surprise element at the end adds a comedic twist.

Summary

Two people are playing a hand-slapping game with a package of Chips Ahoy! cookies in front of them. One person then opens the package and eats the cookies, making a surprised face.

Structure

1Hand-slapping game with cookies present
2Opening and eating cookies
3Surprised reaction

Product placement

Chips Ahoy! Cookies: it ACTS - the cookies are eaten by the person in the video, which is the visible result of the product being used. Removing it would change what happens in the video.