No way, Blair...

@skybxyy

376.0K followers · usually 28.7K views a post

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834.1K

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212.5K

Comments

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SoundTikTok sound · original sound - iq_let

View velocity

+413.2K views over 5.2d · ~79.3K/day · 6 observations

Why it worked

The video taps into the relatable theme of personal transformation and growth, commonly known as a "glow up." By showcasing a series of distinct looks and referencing a past self, the creator invites viewers to witness and celebrate their evolution, fostering a sense of connection and engagement.

Summary

The video shows a creator transitioning through various looks and outfits, implying a significant personal transformation. The creator's on-screen text and caption suggest this is a "glow up" from their teenage years to their current self.

Structure

1Creator in a light pink puffer jacket
2Creator in a grey hoodie and bonnet
3Creator in a pink cardigan and tank top
4Creator taking a selfie in a mirror with a photo of Blair
5Creator in a black off-the-shoulder top
6Creator in a black dress with long wavy hair

On-screen text

No way, Blair... It's a picture of... It's a picture of... BLAIR

Original caption

i look SO different 😭 sometimes i can’t even recognize myself! a mixture of puberty (16-19) and just maturing overall. you guys have been with me through it all 🥹🖤🖤 #GlowUp