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59.0Silent UGCOther hookLifestyle
Hook
Squishy Hunting
@squishiesandsofties
5.0K followers · usually 646 views a post
Views
35.3K
Likes
543
Comments
16
Shares
35
View velocity
+16.3K views over 4.1d · ~3.9K/day · 5 observations
Promoted product
Squeezy
Why it worked
The video taps into the popular trend of 'squishy hunting' and ASMR-style content by showcasing visually appealing and tactile toys in a retail environment.
Summary
The video shows a person walking through a store aisle filled with squishy toys. The camera focuses on various squishy toys, including some shaped like controllers and butter, as the person interacts with them.
Structure
- 1Walking through toy aisle
- 2Focusing on squishy toys
- 3Handling a squishy toy
- 4Showing different types of squishy toys
- 5Displaying squishy butter packaging
Product placement
Squeezy (toy brand): Sells squishy toys. ACTS - the toys are displayed and handled. Removing it would change the video's focus.
Squishy Butter (toy product): A type of squishy toy. ACTS - displayed on shelf. Removing it would change the video's focus.
Original caption
Squishy hunting today #squishyhunting #targetfinds #squeezy #squishytoys #squishybutter
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