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23.5Silent UGCOther hookLifestyle
Hook
LET'S GO THRIFTING FOR Ralph Lauren Aesthetic
@designonanickel
23.6K followers · usually 5.1K views a post
Views
117.8K
Likes
17.5K
Comments
135
Shares
1.1K
Why it worked
The video taps into the popular 'thrifting for aesthetic' trend, specifically targeting the aspirational Ralph Lauren style, which resonates with viewers looking for budget-friendly ways to achieve a high-end look.
Summary
The video shows a montage of items found while thrifting, aiming for a Ralph Lauren aesthetic. It features various home decor items like picture frames, chairs, and decorative pieces, interspersed with shots of the Goodwill store.
Structure
- 1Entering Goodwill
- 2Finding picture frames
- 3Showing plaid chairs
- 4Displaying decorative items
- 5Showcasing a bedroom setup
- 6Holding a decorative glass
Product placement
Goodwill: APPEARS - a store name visible on the building. Removing it would not change what happens in the video.
Ralph Lauren: APPEARS - a brand name mentioned in the on-screen text and caption. Removing it would not change what happens in the video.
On-screen text
LET'S GO THRIFTING FOR
Ralph Lauren
Aesthetic
Original caption
Just a girl with expensive taste on a Goodwill budget!!!!! 🤝🏼 Currently thrifting my way to a Ralph Lauren home because apparently my taste has no interest in respecting my budget. 😂 Give me dark wood, vintage horse art, plaid, old frames, silver, and anything that looks like it’s been in someone’s family for 100 years! ⸻ thrifted home decor, thrift store home finds, thrift with me, thrifting for home decor, Ralph Lauren inspired home, Ralph Lauren thrifting, Ralph Lauren look for less, designer home decor on a budget, thrifted traditional decor, vintage equestrian decor, equestrian thrift finds, English country decor, vintage horse art, thrifted vintage decor, secondhand home decor, antique thrift finds, collected home aesthetic, thrift store decorating ideas, vintage home finds, dark wood decor, vintage picture frames, affordable luxury home decor, high end look for less, intentional thrifting, slow decorating, decorating with secondhand finds, thrifting with Pinterest eyes, Pinterest inspired home, collected home on a budget, one thrift at a time #thrifting #thriftwithme #thriftfinds #thriftedhome #thrifteddecor
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