Why it worked
The video leverages a specific, recognizable internet meme to create an immediate emotional connection with viewers who are 'in on the joke'.
Summary
The creator makes a facial expression of regret or disgust while looking at the camera, referencing a viral video known as the 'Day 84 mullet man Chinese food review'. The video is a reaction-style clip relying on the audience's shared knowledge of a specific internet meme.
Structure
- 1Creator stares at the camera
- 2Text overlay sets the context
- 3Creator makes a pained facial expression
On-screen text
When you're having a good afternoon then you think about the Day 84 mullet man Chinese food review.