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32.9Silent UGCOther hookLifestyle
Hook
the perfect fall sneaker 🍂
@tugbabeyler
2.7K followers · usually 5.1K views a post
Views
166.2K
Likes
9.2K
Comments
9
Shares
734
Promoted product
New Balance sneakers
Why it worked
The video uses a common "unboxing" format with aesthetically pleasing visuals and a relatable caption, tapping into fashion trends and seasonal relevance.
Summary
The video shows a person opening a New Balance shoe box to reveal a pair of beige and brown sneakers. The on-screen text labels them as "the perfect fall sneaker."
Structure
- 1Box shown with New Balance logo
- 2Box is opened
- 3Tissue paper is removed
- 4Sneakers are revealed
Product placement
New Balance: ACTS - its logo appears on the box and tissue paper, and the shoes themselves are New Balance brand. Removing it would change what happens in the video.
On-screen text
the perfect fall sneaker
Original caption
New Balance 🫶🏻 #beigebrown #fy #viral #fashion
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