If you're a cat mum, do NOT watch this 👀

@flotycat

2.2K followers · usually 10.1K views a post

Views

344.8K

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6.5K

Comments

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SoundTikTok sound · bounce (i just wanna dance) (sped up)

Promoted product

FlotyCat Desk Hammockflotycat.store

Flotycat

4 videos

Why it worked

The video taps into the relatable struggle of cat owners whose pets disrupt their work-from-home routine, offering a seemingly simple and cute solution that is easily shareable.

Summary

The video showcases a cat comfortably lounging in a desk hammock. The creator then directs viewers to a website where they can purchase the hammock, implying it's a solution for cats disturbing owners while working from home.

Structure

1Cat jumps into a desk hammock
2Cat settles into the hammock
3Creator interacts with the cat in the hammock
4Creator reveals where to buy the hammock

Product placement

Original caption

Where does your cat sleep? Tell me in the comments 🐾 #catsoftiktok #catmumsoftiktok #catsofuk #catbed #catlover This cat desk hammock has taken over every cat mum's FYP in the UK right now. If you're working from home and your cat refuses to give you five minutes of peace, this clips straight onto your desk, no drilling, no tools needed. Built to hold cats of all sizes up to 18kg, so it works whether you've got a tiny kitten or a proper big cat. Ideal for those cosy autumn evenings when all your cat wants is to be near you while you work. FlotyCat, made for cats who just want to be close to their humans.