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94.1Silent UGCOther hookEntertainment
Hook
JAKE SHANE spotted x1000 at role model Minneapolis
@jillhughes.jpg
1.7K followers · usually 1.6K views a post
Views
144.0K
Likes
28.0K
Comments
74
Shares
1.7K
Why it worked
The video captures a spontaneous, humorous fan-driven trend at a live event, which creates a relatable and shareable moment for the specific niche of fans who follow both the artist and the internet personality.
Summary
A concert attendee records a video at a Role Model concert in Minneapolis, capturing a moment where many fans in the crowd are holding up their phones with a picture of Jake Shane on the screen.
Structure
- 1Concert crowd at a Role Model show
- 2Fans hold up phones displaying Jake Shane's face
- 3The crowd reacts to the visual trend
On-screen text
JAKE SHANE spotted x1000 at role model Minneapolis
Original caption
HELPPP @Jake Shane @tucker #rolemodel #jakeshane #concert #tour #minneapolis
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