+149.6K views over 4.2d · ~35.2K/day · 5 observations
Why it worked
The humor derived from the unexpected outcome of weight gain in a context where weight loss is expected, combined with the relatable confession of post-exercise hunger, likely resonated with viewers.
Summary
The video features a humorous exchange about Guillermo's weight gain since starting "Dancing With the Stars." While contestants typically lose weight, Guillermo admits to gaining 10 pounds due to increased hunger after practices.
Structure
1Introduction of Guillermo's weight gain
2Contrast with typical contestant weight loss
3Guillermo's explanation (hunger)
4Confirmation of weight gain
Product placement
Dancing With the Stars (TV show): it is the context for the conversation about Guillermo's weight gain. Removing it would change the topic of the conversation. It merely appears.
On-screen text
Jimmy Kimmel Live
ABC
Guillermo said he's gained 10
pounds since starting Dancing With
the Stars 🤣🤣🤣
Transcript
Guillermo said he's gained 10 pounds since starting Dancing With the Stars. In usual, the contestants will lose weight dancing three hours a day, five days a week. But it's after the practice, I go right away. I'm so hungry and like, honestly, I feel like you've gained weight since I saw you the last time. I'm not even kidding. You did. Like 10 pounds. Yeah.
Original caption
Guillermo’s so real 🤣 can’t wait to see him dance on tonight’s episode 🤞🪩 via entertainmentweekly #guillermo #dwts #dancingwiththestars