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All breakouts
28.1OtherLifestyle
Hook
@pearlychel_
585.0K followers · usually 48.8K views a post
Views
1.3M
Likes
17.1K
Comments
69
Shares
566
View velocity
+1.1M views over 3.5d · ~330.4K/day · 4 observations
Why it worked
This video likely worked due to its use of a popular filter that creates an interactive and engaging experience for viewers, making it highly shareable and likely to be rewatched.
Summary
The video shows a person's face with various cakes digitally superimposed around it. The cakes change and disappear, and at the end, the text "You Lose!" appears on screen.
Structure
- 1Cakes appear around the person's face
- 2Cakes change and disappear
- 3A unicorn/rainbow decoration appears
- 4More cakes appear and disappear
- 5The text "You Lose!" appears
On-screen text
You Lose!
Transcript
Original caption
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