Why it worked
The video taps into the relatable experience of getting ready under time pressure, combined with a "get ready with me" format that showcases multiple beauty products in use. The creator's commentary about being late adds a touch of humor and urgency, making the content engaging.
Summary
The creator is doing her makeup for her last day of cosmetology school, showcasing various products she uses. She applies sunscreen, primer, foundation, concealer, bronzer, blush, setting spray, mascara, brow gel, and eyeshadow, while noting she is running late.