Product placement
Comfrt (a brand of hoodies): ACTS; the video showcases the product's texture, color, and branding in a lifestyle setting, making it desirable. Removing it would change the entire purpose of the video. Summer Fridays (lip product): APPEARS; a tube is placed next to the hoodie as a lifestyle accessory. Removing it would not change the video's focus. Cyklar (skincare product): APPEARS; a tube is placed on the floor next to the hoodie. Removing it would not change the video's focus. Louis Vuitton (wallet): APPEARS; a small wallet is visible in the background. Removing it would not change the video's focus.