meet the newest dumplings💖🐱🌀🐻‍❄️

@fivebelow

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SoundTikTok sound · original sound - fivebelow

Promoted product

Five Below Dumplings

3 videos

Why it worked

The video uses high-contrast, satisfying visual demonstrations of tactile toys to trigger ASMR-like engagement, paired with clear, concise on-screen text that highlights the exclusivity of the product.

Summary

The video showcases four new styles of squishy dumpling toys available at Five Below. The creator demonstrates the texture and stretchiness of each edition.

Structure

1Introduction of new dumpling squishy toys
2Demonstration of metallic blue edition
3Demonstration of tie-dye edition
4Demonstration of kitty edition
5Demonstration of polar bear edition

Original caption

rise to the occasion and find these all new dumplings, only at Five Below! NEW metallic blue, tie-dye, kitty, and polar bear editions are available now!💖🐱🌀🐻‍❄️ #fivebelow #fivebelowfinds #dumplings #squishytoys #raredumplings

More from @fivebelow

Product placement

(a) Five Below: The retailer where the products are exclusively sold. It acts as the destination for the consumer. Removing it would change the video's core message of where to buy the items. (b) Dumplings (Squishy Toys): The products being demonstrated. They act as they are squeezed, stretched, and shown in various editions. Removing them would leave the video with no content.

Call to action

find them all now only at Five Below!

On-screen text

meet the newest dumplings💖🐱🌀🐻‍❄️ exclusively at Five Below! new slow rise texture! metallic blue edition so stretchyyyy tie-dye edition kitty edition so sparkly! polar bear edition find them all now only at Five Below!