boss: do whatever u want, just make the ad go viral

@cheekyglo

564.6K followers · usually 2.7K views a post

Views

151.3K

Likes

5.0K

Comments

106

Shares

198

SoundTikTok sound · original sound - cheekyglo

Promoted product

CheekyGlocheekyglo.com

Get your glow on with CheekyGlo's viral skin exfoliation tools ⭐ Get FREE shipping on orders $80+ AUD ⭐ Glow now! ➡ Pay later with Afterpay!

3 videos

Why it worked

The video uses a relatable 'behind-the-scenes' humor format to make a direct sales pitch feel like organic, entertaining content.

Summary

The creators of CheekyGlo perform a humorous skit in their warehouse to promote their birthday sale. They use the products as props while dancing to create a viral-style advertisement.

Structure

1Text overlay announces birthday sale
2Creators perform a skit about making a viral ad
3Creators dance with products in the warehouse
4Call to action to shop the sale

Original caption

pls don’t let this flop 🥲 we’re doing the best we can #skincare #marketing #salesalesale

More from @cheekyglo

Product placement

CheekyGlo: (a) ACTS — the video is a promotional skit for their birthday sale, featuring their products (exfoliating gloves) being handled and used as props to drive sales. Removing the brand would remove the entire purpose of the video.