Product placement
(a) Kara (Kara Coconut Cream) ACTS: the product is the subject of the contest, and the video explicitly instructs viewers to purchase it to enter. (b) Thermomix, LG, Samsung, SMEG, Dyson, Electrolux, Touch 'n GO eWallet all APPEAR as prize options; removing them would change the prize pool but not the core promotion of Kara.