Why it worked
The video uses a humorous, absurd premise that subverts expectations of typical gym content, encouraging viewers to watch until the end to see the final result.
Summary
A group of men in a gym use various pieces of gym equipment to construct a makeshift helicopter model. They assemble the parts and one person sits in the finished structure at the end.
Structure
- 1Gathering gym equipment
- 2Assembling the helicopter frame
- 3Adding the rotor blades
- 4Finalizing the structure
- 5Testing the result
Product placement
10 Star Fitness (a gym) appears as a sign in the background and on the wall; removing it would not change the video. No other products are present.
On-screen text
How to build a helicopter wit gym equipment..
(incase you were curious)
Results...
Works**