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823Silent UGCBefore / After hookLifestyle
Hook
Teaching them that being active is NORMAL
@tayminchew
9.2K followers · usually 3.2K views a post
Views
2.6M
Likes
352.0K
Comments
3.8K
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8.1K
Why it worked
The video leverages a relatable, aspirational family lifestyle aesthetic that resonates with parents, paired with a positive, values-driven message about health and parenting.
Summary
A mother and father go for a run with their two young daughters in their neighborhood. The video emphasizes the importance of teaching children to view physical activity as a joyful and normal part of life.
Structure
- 1Family running together in a suburban neighborhood
- 2Close-up of a high-five between parent and child
- 3Final shot of the family continuing their run
On-screen text
Teaching them that being active is NORMAL
Original caption
Our family runs every night have turned into something so beautiful, something we all look forward to 🤍 It’s teaching our girls that movement isn’t about how our bodies look, but about stewarding the bodies God has given us. We want them to see movement as something joyful, healthy, NORMAL, and worth being grateful for the ability to move our bodies! Raising girls who know their bodies are a gift from God. 🤍 #activelifestyle #familyrun #fyp
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