Chale, this guy here, he's underrated.

@dr_lawrence_amoah

1.1M followers · usually 1.4K views a post

Views

163.9K

Likes

17.1K

Comments

420

Shares

2.0K

SoundTikTok sound · original sound - dr_lawrence_amoah

Promoted product

MetLife Insurance

MetLife is a global provider of employee group benefits, helping employers support workforce health, financial security, and wellbeing through trusted insurance solutions.

Why it worked

The video uses a popular, high-engagement comedic clip as a hook to capture attention before pivoting to a professional service pitch, leveraging the creator's authority to build trust.

Summary

The creator reacts to a comedic video before transitioning into a pitch for MetLife Insurance, explaining the benefits of their life, critical illness, and income protection plans. He encourages viewers to comment 'insurance' to be connected with a qualified advisor.

Structure

1Creator reacts to a funny video clip
2Transition to insurance services
3Explanation of MetLife insurance benefits
4Call to action for viewers to comment

Product placement

Original caption

The Guy is underrated! @De Bible Comedy #ghana #ghanatiktok🇬🇭 #funnyvideo

More from @dr_lawrence_amoah

Call to action

Comment 'insurance' to reach out to a qualified insurance advisor.

On-screen text

May we be great

Transcript

Chale, this guy here, he's underrated. You dey see the video wey you be serious, you dey see? You dey see the video no? You dey see the video no? Anyway, that's it for you. Share the video. So, you want life insurance, critical illness insurance, income protection insurance, na you dey UK ha, and now MetLife Insurance, comment insurance. We be reach out to you, na you ma, a qualified insurance advisor, qualified insurance broker. No, we team guide you, no we team get insurance, na so we be go, and now we be sure for home bank. So, employer, you want to see pay, you will be getting insurance, and be team a cover, you see pay, so you are in and I see hospitalize, you are, you will be getting up to 250 pound a day, if you are sick and you've been hospitalized, that's what you will be getting. Comment insurance for reach out to you and guide you through the process. Peace out. Share the video.