I added cinnamon to my floor cleaner… and you won’t believe what happened next!

@chef.liliy

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Promoted product

Fabuloso

Fill your home with the joy of a lasting fresh scent when you use Fabuloso® to clean your home; it's a household care cleaner that gets the job done.

13 videos11 creators

Why it worked

The video uses a highly recognizable, comforting animated character to deliver quick, satisfying 'life hack' content that solves common household pain points, which is a proven format for high engagement.

Summary

An animated grandmother character demonstrates various DIY cleaning hacks using household products like Fabuloso, Barbasol, and Elmer's glue. The video showcases how to mix these products to solve common household cleaning problems.

Structure

1Introduction of cinnamon floor cleaner hack
2Demonstration of DIY wood varnish
3Demonstration of multiple shaving cream cleaning hacks
4

Original caption

I added cinnamon to my floor cleaner… and you won’t believe what happened next! 👀✨ Cinnamon, vinegar, alcohol, and cloves in one spray? #CleaningHacks #HomeCleaning #cleaningtips

More from @chef.liliy

Product placement

Fabuloso (a) acts as the base for a cleaning solution; Barbasol (a) acts as the base for multiple cleaning solutions; Elmer's White Glue (a) acts as a component in a wood polish; Argo Corn Starch (a) acts as a component in a mattress cleaner; Dawn Dish Soap (a) acts as a component in a stovetop cleaner. All these products are operated and mixed to create specific cleaning results.

Call to action

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On-screen text

I ADDED CINNAMON TO THE FLOOR CLEANER WON'T BELIEVE WHAT HAPPENED NEXT SPRAY TWO FRESHENER VINEGAR 70 PERCENT ALCOHOL HANDFUL CLOVES EVERYTHING WITH CATS PEEING IN MY HOUSE NO MORE MICE COCKROACHES MOSQUITOES DEFINITELY ANTS MORE DULL FADED WOOD WAIT DIY GLUE ALCOHOL OIL GENTLY CREATE HOMEMADE RESTORE YOUR REFRESHED SHINE FOR MORE BARBASOL THICK & RICH SHAVING CREAM ORIGINAL IF HYDROGEN PEROXIDE MILDEW STAIN ERASER SODA MATTRESS STAIN LIFTER DISH SOAP STOVETOP GREASE CLEANER WITH WHITE VINEGAR PET STAIN REMOVER CLEANING HACKS FOLLOW FOR MORE

Transcript

I added cinnamon to the floor cleaner, and you won't believe what happened next. In a spray bottle, add two cinnamon sticks, add floor freshener, add white vinegar, 70 percent alcohol, and a handful of cloves. Now mix everything well. With this, I no longer have dogs or cats peeing in my house. No more mice, cockroaches, or mosquitoes, and definitely no more ants. Follow for more. Dull, faded wood? Wait until you see what this simple DIY trick does. Mix white glue with a little alcohol and olive oil. Stir gently, and you can create an excellent homemade varnish to restore shine to your wood. It can make your wood look refreshed with an impressive shine. Follow for more. You're seriously underestimating shaving cream. If you mix it with hydrogen peroxide, you get a mildew stain eraser. If you mix it with baking soda, you get a mattress stain lifter. If you mix it with dish soap, you get a stovetop grease cleaner. If you mix it with white vinegar, you get a pet stain remover. If you want more cleaning hacks, follow for more.