Organizing my diaper bag

@nikolemederos

9.1K followers · usually 1.1K views a post

Views

233.5K

Likes

5.9K

Comments

19

Shares

399

SoundTikTok sound · original sound - markosx_16

Promoted product

Momcozy

Momcozy makes high-quality breast pumps, nursing bras, baby carriers, and care essentials. Global No. 1 wearable breast pump brand. Trusted by 6M+ moms and families worldwide.

4 videos4 creators

Why it worked

The video leverages the popular 'organization' aesthetic and the 'mom life' niche, providing high-utility, satisfying content that naturally integrates baby care products.

Summary

A mother organizes her diaper bag by placing various baby care products into clear storage pouches. The video highlights the process of preparing the bag for outings.

Structure

1Introduction of the empty diaper bag
2Placing baby wipes and cream into a clear pouch
3Adding baby clothes and accessories
4Filling a small jar with snacks

Original caption

Tener todo organizado hace que salir de casa sea mucho más fácil💘#diaperbag #maternidad #momlife #mommusthaves #tiktokshop

More from @nikolemederos

Product placement

Kate Spade (bag) - appears as the main bag being organized; removing it would not change the utility of the video. Momcozy (wipes) - acts as a product being placed into the bag; removing it would change the specific items shown. Destitin (cream) - acts as a product being placed into the bag; removing it would change the specific items shown. Purell (hand sanitizer) - acts as a product being placed into the bag; removing it would change the specific items shown.

On-screen text

Organizing my diaper bag

No supero mis regalitos de cumpleaños, estoy demasiado feliz 🥹💕🎁 por cierto l