The video leverages the viral 'TikTok Made Me Buy It' trend by showcasing a seasonal, affordable, and novelty item that appeals to the creator's specific local audience.
Summary
A video showcasing a Primark-branded advent calendar containing 12 pairs of thongs. The creator highlights the price and availability at specific store locations.
Structure
1Close-up of the advent calendar box
2Display of the price tag
3Opening the box to show the numbered compartments
4Showing the back of the box with product illustrations
5Listing store locations in the caption
Product placement
Original caption
The advent calendar you actually want to open every day 💕🌸🎀 Other stores in close vicinity to Lincoln that have this in stock are… - Nottingham - Loughborough #Primark #PrimarkFinds #AdventCalendar #TikTokMadeMeBuyIt #Lingerie
More from @prmark_lincoln
More breakout videos from this creator.
Primark: The brand that sells the advent calendar. It appears as a logo on the box and is the subject of the video. Removing it would change the identity of the product being showcased.