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@la_tutii_ — 160x breakout selling Maybelline Color Sensational Ultimatte Lipstick | Overshot

Locked — upgrade to Pro to open.Open on TikTokPro

160×Talking HeadDirect Question hookLifestyle

Hook

¿Quién dijo que labial rojo intenso y elegante no existía?

@la_tutii_

10.8K followers · usually 717 views a post

Views

112.7K

Likes

2.2K

Comments

92

Shares

289

SoundTikTok sound · original sound - la_tutii_

Promoted product

Maybelline Color Sensational Ultimatte Lipstick

Discover Maybelline makeup products and cosmetics today. Explore makeup looks, tutorials, and more with the best foundations, mascara, lipstick and more.

Why it worked

The creator addresses a common pain point with matte lipsticks (dryness) and immediately provides a solution, building trust through a direct, personal demonstration.

Summary

The creator reviews and demonstrates the Maybelline Color Sensational Ultimatte lipstick, highlighting its matte finish, pigmentation, and hydrating properties. She encourages viewers to purchase the product via the link in her description.

Structure

1Hook challenging the existence of a perfect red lipstick
2Introduction of the Maybelline product
3Demonstration of the lipstick application
4Explanation of product benefits like hydration and pigmentation

Original caption

Maybelline lipsticks. #TikTokShopFalIDealsForYou #maybelline #lipstick #lips #beauty

More from @la_tutii_

More breakout videos from this creator.

5Call to action to purchase via the link

Product placement

(a) Maybelline: The creator demonstrates the application of the lipstick, shows multiple shades, and explains its benefits (acid hyaluronic, matte finish, high pigmentation). Removing this would change the video entirely as it is the subject of the review. (b) TikTok Shop: Appears as a hashtag in the caption and a commercial disclosure; it is the sales route.

Call to action

Arriba de la descripción, al de click y llévatelos tuyos.

On-screen text

DISPONIBLE

Transcript

¿Quién dijo que labial rojo intenso y elegante no existía? Pues sí existe, amiga. Es de la marca Maybelline, tiene ácido hialurónico con terminado mate, perfecto para la temporada. Arriba de la descripción te voy a dejar un enlace donde vas a poder encontrar este y muchos otros bellos colores. Tiene altísima pigmentación y lo que más me encanta, que este terminado mate no te va a dejar los labios secos ni craqueados, sino que hidratados, ya que Maybelline agregó ácido hialurónico. El precio que tiene te va a encantar y vas a querer tener mucho más que un solo color. Arriba de la descripción, al de click y llévatelos tuyos.

Microbladed eyebrows. Eyebrow pencil with hair like strokes. #eyebrows #eyebrowt

🔔🚨‼️Nueva mascara de pestañas de PROSA en color burgandy. #newarrivals #mascar