I got the viral makeup brush set

@mikko_shopp

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SoundTikTok sound · original sound - mikko_shopp

Promoted product

MAANGE makeup brush set

YOUR ULTIMATE PLAYGROUND FOR GLOBAL BEAUTY TRENDS — Lip Cosmetic · Face Cosmetic · Makeup Brush · False Eyelashes · Eye Cosmetic · Nursing/Makeup Tools

2 videos2 creators

Why it worked

The video leverages the 'viral' social proof and a strong value proposition—high-quality aesthetics for under $20—to appeal to budget-conscious beauty enthusiasts.

Summary

The creator showcases a budget-friendly makeup brush set from the brand MAANGE, highlighting its softness and affordability during a flash sale. The video serves as a product demonstration and recommendation for the set.

Structure

1Unboxing the brush set
2Highlighting the low price point
3Demonstrating the softness of the brushes
4Mentioning the included makeup bag

Original caption

I gave in again!!🤎🤎🤎 Sorry, my money!! They definitely give high vibes and aesthetics!!! #makeupbrushes#makeupbrushset#Beaut yTok#thatgirl#spotlightfinds

More from @mikko_shopp

Product placement

MAANGE: (a) ACTS — the creator unboxes, displays, and tests the softness of the makeup brushes on their skin. Removing this would change the video as the entire content is a demonstration of this specific product set. The brand name appears on the brushes, the cases, and the box.

On-screen text

MAANGE

Transcript

I got the viral makeup brush set and y'all, they are everything. And no, this is not a $20 brush. If you know, then you know you get all of these for less than $20. You get all of these for less than 18 if you get them right now. They're on a flash sale. Look how soft. Look at these. You get all of the C's in this set and they come with a makeup bag, less than $20.

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