Promoted product
Amazon FBA
Why it worked
The video uses a relatable, low-barrier-to-entry narrative that taps into the popular 'side hustle' trend, combined with a clear, low-friction call to action.
Summary
The creator shares their experience of starting an Amazon FBA business to encourage viewers to pursue their own side hustle. They offer to provide information to anyone who comments on the video.
Structure
- 1Hook stating the possibility of selling on Amazon
- 2Personal testimony about starting an online business
- 3Highlighting the low barrier to entry (no warehouse)
- 4Call to action for viewers to comment for more info
Product placement
Amazon: (a) ACTS — the creator is demonstrating the process of selling on their platform, using their fulfillment services (FBA), and operating their interface to generate income. Removing this would change the entire premise of the video.
Call to action
Comment AMAZON and I’ll send you the info to get started!
On-screen text
IF I CAN SELL ON AMAZON, SO CAN YOU!