Why it worked
The video uses a highly recognizable, expressive meme format to tap into the shared anxiety of a niche audience (investors) regarding a historical market event.
Summary
A creator uses a clip from the film Filth to express a humorous, satirical reaction to the calendar date coinciding with the anniversary of the 1987 Black Monday stock market crash. The video is a relatable meme about market anxiety.
Structure
- 1Text overlay introduces the premise
- 2Clip of James McAvoy laughing hysterically
- 3Humorous reaction to the date coincidence
On-screen text
POV: you realize this Monday is the same date as black Monday