Promoted product
Leppy print gold cutlery
Why it worked
The video uses a satisfying, high-quality aesthetic reveal of a unique home product, tapping into the 'kitchen finds' trend that performs well with home-decor-focused audiences.
Summary
A creator showcases a set of leopard-print gold cutlery by opening a kitchen drawer and displaying the pieces to the camera. The video highlights the aesthetic design of the kitchenware.
Structure
- 1Drawer opens to reveal cutlery
- 2Creator lifts forks to show detail
- 3Creator lifts knives to show detail
- 4Cutlery is placed back in the tray
Product placement
Leppy print gold cutlery: (a) it ACTS — the creator opens a drawer to reveal the product, removes the cutlery from the tray, and displays it to the camera to demonstrate its appearance and quality. Removing this would leave the video with no content.
On-screen text
Leppy print gold cutlery