Wait... Kewpish is hiding inside a beer?!

@p.amai

2.4K followers · usually 612 views a post

Views

79.2K

Likes

4.4K

Comments

13

Shares

351

SoundTikTok sound · fluffy

Promoted product

Kewpish Love Summer Sips Series

Why it worked

The video uses a high-engagement 'unboxing' format combined with a 'wait for it' hook that highlights a unique, visually satisfying product feature.

Summary

The creator unboxes a blind box figure from the Kewpish Love Summer Sips series, showing the process of assembling the character inside a drink-themed container. The video highlights the collectible nature of the figures and encourages viewers to check them out via a link.

Structure

1Hook with the product reveal
2Unboxing the blind box
3Assembling the figure inside the container
4Showcasing the final display piece
5Call to action

Product placement

Kewpish Love Summer Sips Series (a) ACTS: the creator unboxes the product, demonstrates the assembly of the figure inside the drink container, and displays the final result. Removing this would change the entire video. Paws Nova (b) APPEARS: logo on the packaging. Removing this would not change the video.

Original caption

Unboxing Kewpish Love Summer Sips Series! Pulled the beer cutie 🍺 Perfect for mini figure collectors! Check them out from the link below. @PAWSNOVA #Kewpish #LoveSummerSips #BlindBox #MiniFigures #Collectibles

Call to action

Check them out from the link below!

On-screen text

Kewpish Love Summer Sips Series Wait... Kewpish is hiding inside a beer?! Unboxing Kewpish Love Summer Sips Series. These drink themed figures are so adorable, with tiny Kewpish characters hiding inside the drinks Such a fun addition for mini figure collectors and the perfect little display piece for your collection Check them out from the link below!