Promoted product
Teashell Niacinamide Brightening Skin Soap
Why it worked
The video leverages the highly effective 'before and after' transformation format, which provides immediate visual proof of the product's claims, combined with a relatable POV hook.
Summary
This video features a series of before-and-after clips demonstrating the effectiveness of Teashell Niacinamide Brightening Skin Soap for skin whitening and acne treatment. It uses a montage of users applying the soap to their skin over several days to show visible improvements.
Structure
- 1Introduction of the soap
- 2POV of trying the recommended product
- 3Demonstration of soap lathering and application
- 4Before and after results over 7 days
- 5Highlighting key ingredients and benefits
Product placement
(a) Teashell Niacinamide Brightening Skin Soap ACTS: it is shown being lathered, applied to skin, and used in a demonstration to show its effect on dark spots and acne. Removing it would change the entire video. (b) FDA logo and Department of Health logo appear as watermarks; removing them would not change the video.
On-screen text
Teashell Whitening Soap
POV: sinubukan mo ung sabon na ni-reco sayo
"grabe ginawa sa skin ko ng sabon na to"
Tinanong nila kung ano ang ginagamit ko para sa makinang na balat
Teashell
TEASHELL NIACINIMIDE BRIGHTENING SKIN SOAP
Before
After 1 week
Day 1
7x whitening power
Day 3
1x acne fighting power
Day 4
48 hours long-lasting fragrance
Day 5
Coconut oil
Olive fruit oil
Shea butter
Tea tree leaf oil
Niacinimide
Day 7
pov: usia bawah 30 tapi murid cakap mcm 40 lebih
day 1
day 3
day 7