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Hook
Save of the year? 😱
@om
6.6M followers · usually 93.5K views a post
Views
8.5M
Likes
200.4K
Comments
403
Shares
2.5K
Why it worked
The video leverages high-stakes sports drama and a popular, emotional audio track to drive engagement among a dedicated fan base.
Summary
This video shows a highlight of a football save made by a goalkeeper during a match. The creator uses the clip to engage with fans of the Olympique de Marseille football club.
Structure
- 1Slow-motion replay of a football save
- 2Close-up of the goalkeeper's reaction
- 3Celebration by the team players
On-screen text
Save of the year? 😱
Transcript
Oh non, je ne peux pas, c'est trop ce jour. S'il vous plaît, répétez après moi. La lila, la lila, la lila.
Original caption
Unbelievable save from Emerson 😱🇧🇷 #SportsTikTok #save #footballedit #ligue1 #emerson
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