STOP making this post-shave mistake!

@cessavila_

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Promoted product

Celimax Pore Relief Pad

CELIMAX NEW

2 videos

Why it worked

The video addresses a common, specific pain point (post-shave bumps) and provides a clear, actionable solution with a product demonstration, making the promotion feel like helpful advice.

Summary

The creator demonstrates a post-shave skincare routine using Celimax Pore Relief Pads to prevent bumps and texture. She explains the product's dual-sided design and key ingredients before finishing with a moisturizer.

Structure

1Identify the problem of post-shave bumps
2Introduce the Celimax Pore Relief Pad
3Demonstrate the two-sided texture
4Explain the active ingredients
5

Original caption

Shaving is only HALF the routine! 👀💚 Post-shave bumps and rough texture? Exfoliation can help manage dead skin buildup that contributes to ingrown hairs! The CELIMAX Pore Relief Toner Pad features two different textures and 0.5% Betaine Salicylate (BHA) for exfoliation. ✨ Remember to moisturize and give freshly shaved skin time to recover before exfoliating! @celimax.global #CELIMAX #PoreReset #YesStyle #PostShaveRoutine #BodyCare

More from @cessavila_

Product placement

Celimax Pore Relief Pad: (a) ACTS — the creator demonstrates its two-sided texture, explains its ingredients (0.5% BHA and Heartleaf Extract), and shows it being used to exfoliate her arm to prevent post-shave bumps. Removing it would change the entire purpose of the video. YesStyle: (b) APPEARS — mentioned in the caption as a retailer, but does not act in the video. Removing it would not change the video content.

On-screen text

STOP making this post-shave mistake! 🚨 My post-shave skincare essential 💚 2 SIDES = 2 FUNCTIONS ✨ 0.5% BHA + Heartleaf Extract Don't forget to moisturize! 💧 SMOOTH SKIN STARTS WITH AFTERCARE 💚

Transcript

Still getting those annoying bumps after shaving? Your after-care routine might be missing something. Meet the Celimax Pore Relief Pad, my new exfoliating skincare step. It has two textures. The embossed side gently exfoliates while the gauze side gives deeper exfoliation. With 0.5% BHA and heartleaf extract, it helps remove dead skin build-up and excess oil. Then, I finish with moisturizer to keep my skin feeling soft and comfortable. Shaving is only half the routine. Would you try this? Smooth skin starts with aftercare.