Why it worked
The video leverages the high engagement of the Bubu & Dudu character brand to transition seamlessly from entertainment into a direct, community-focused sales pitch.
Summary
An animated short features the characters Bubu and Dudu dealing with mosquitoes before transitioning into a promotional end card for their official merchandise shop. The video encourages viewers to support the creators by purchasing items like plushies and mugs.
Structure
- 1Animation of Bubu and Dudu with mosquitoes
- 2Transition to shop support graphic
- 3Display of merchandise categories
- 4Call to action to visit the shop
Product placement
Bubu & Dudu (a) ACTS: the characters are the subject of the animation and the brand identity for the shop; removing them would change the video entirely. Bubu & Dudu Shop (a) ACTS: the shop is the destination of the CTA and the entity being supported; removing it would change the video entirely.
Call to action
SHOP NOW Link in Bio
On-screen text
Support Our Small Shop
Your support helps us create more Bubu & Dudu videos and bring new cute products!
A small support means a big motivation for us
Plushies
Keychains
Mugs
Night Lights
SHOP NOW
Link in Bio