Why it worked
The video captures a shocking, high-emotion celebrity news event that naturally draws high engagement through its dramatic and controversial nature.
Summary
The video shows singer Mon Laferte being hit in the eye by a cell phone thrown by an audience member during a concert in Las Vegas. The incident is reported as a news segment by the digital magazine Mira que te vi.
Structure
- 1Mon Laferte performs on stage
- 2A cell phone is thrown from the audience
- 3The singer is hit and stops the performance
- 4Security removes the responsible individual
- 5The artist returns to the stage to continue
On-screen text
La cantante chilena Mon Laferte recibió un fuerte golpe en un ojo luego de que una mujer del público le lanzara un celular mientras interpretaba “Amárrame” en Las Vegas. La responsable fue identificada y expulsada por seguridad entre abucheos. Minutos después, la artista regresó al escenario y continuó su presentación. Créditos: Chilevisión / 24 Horas Chile