Imagine a software you only update once a year

@thatmarkzhong

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Selling · Mobile App

Drone Buddyseen in 3 videos →https://apps.apple.com/us/app/drone-buddy-uav-forecast/id1074430051 ↗

Why it worked

The video uses relatable developer humor and a 'show, don't tell' approach to highlight the app, making the promotion feel like a genuine joke rather than a sales pitch.

Summary

The creator humorously highlights the laziness of updating a mobile app's copyright year instead of its features. The video shows the Drone Buddy app interface before and after a minor update.

Structure

1Introduce the concept of a lazy software update
2Show the app's copyright date before the update
3Show the app's copyright date after the update
4Reveal the app interface to provide context

Product placement

The app 'Drone Buddy' is shown on a phone screen and in an Xcode development environment.

On-screen text

Imagine a software you only update once a year 2015 - 2021 © Kirway LLC And the update is the copyright year😂 2015 - 2022 © Kirway LLC

Original caption

Update a software #developerlife #dronebuddy #softwareupdate #mobileapps #softwareengineer #codinglife #techtok #ios #android #appdeveloper #xcode #copyright #techjoke #drone #androidapp #iosapp #bugfix #appstore #fyp