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All breakouts
830App DemoCuriosity Gap hookConsumer Apps
Hook
Imagine a software you only update once a year
@thatmarkzhong
3.1K followers · usually 534 views a post
Views
441.8K
Likes
27.4K
Comments
154
Shares
23.6K
Why it worked
The video uses relatable developer humor and a 'show, don't tell' approach to highlight the app, making the promotion feel like a genuine joke rather than a sales pitch.
Summary
The creator humorously highlights the laziness of updating a mobile app's copyright year instead of its features. The video shows the Drone Buddy app interface before and after a minor update.
Structure
- 1Introduce the concept of a lazy software update
- 2Show the app's copyright date before the update
- 3Show the app's copyright date after the update
- 4Reveal the app interface to provide context
Product placement
Original caption
Update a software #developerlife #dronebuddy #softwareupdate #mobileapps #softwareengineer #codinglife #techtok #ios #android #appdeveloper #xcode #copyright #techjoke #drone #androidapp #iosapp #bugfix #appstore #fyp
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