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Let's talk about men's mental health!
@martabassof
22.1K followers · usually 313 views a post
Views
558.5K
Likes
37.1K
Comments
280
Shares
68
Why it worked
The video leverages a highly emotional, viral clip from a public figure to amplify a universally resonant message, creating a powerful emotional connection with the audience.
Summary
A creator duets a video of a UFC fighter speaking emotionally about the importance of men's mental health. The creator listens intently and gestures in agreement throughout the clip.
Structure
- 1Creator introduces the topic of men's mental health
- 2UFC fighter shares a personal story about a friend's suicide
- 3Fighter challenges the stigma surrounding men's mental health
- 4Fighter encourages men to speak up and seek help
- 5Creator reacts with supportive gestures
On-screen text
Let's talk about men's mental health!
I WOKE UP ON
FRIDAY MORNING AT 4AM
TO A MESSAGE THAT
ONE OF MY FRIENDS BACK HOME KILLED HIMSELF
THIS WAS 5 HOURS BEFORE MY WEIGH IN
SO RICKY, LAD
THAT'S FOR YOU
BUT
THERE'S A STIGMA
IN THIS WORLD
THAT MEN CAN'T TALK
LISTEN
IF YOU'RE A MAN
AND YOU'VE GOT WEIGHT ON YOUR SHOULDERS
AND YOU THINK THE ONLY WAY YOU CAN SOLVE THIS IS BY KILLING YOURSELF
PLEASE SPEAK TO SOMEONE
SPEAK TO ANYONE
PEOPLE WOULD RATHER
I KNOW I'D RATHER HAVE MY MATE CRY ON MY SHOULDER
THAN GOING TO HIS FUNERAL NEXT WEEK
SO PLEASE LETS GET RID OF THIS STIGMA
AND MEN START TALKING
Original caption
#duet with @Alfie #paddythebaddy #MentalHealth #mensmentalhealth #MartaReactsTo
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