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Hook
Software Engineers in March 2022:
@tech.unicorn
41.3K followers · usually 4.5K views a post
Views
397.6K
Likes
23.0K
Comments
291
Shares
2.8K
Why it worked
The video uses a relatable and humorous comparison of two different time periods for software engineers, highlighting the perceived economic downturn. The contrast between the relaxed luxury of 2022 and the stressed uncertainty of 2023 is visually striking and likely resonated with viewers in the tech industry.
Summary
The video contrasts the perceived financial success of software engineers in March 2022 with a more uncertain situation in March 2023. It shows a woman enjoying wine in a bathtub in 2022, implying high earnings, and then looking stressed at a laptop login screen in 2023.
Structure
- 1Software Engineers in March 2022
- 2Enjoying a luxurious bath with wine
- 3Receiving a high salary offer
- 4Software Engineers in March 2023
- 5Looking stressed at a laptop login screen
On-screen text
Software Engineers
in March 2022:
Software Engineers
in March 2023:
Transcript
I know, right? And then they wanted to give me a total comp of 300k As if
Original caption
A lot can change in 1 year. Don't take anything for granted, take good opportunities when they come, and always stay prepared. #techtok #techjobs
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