crashing out bc I wasted MONTHS building the most INSANE app

@fitdropapp

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Promoted product

OOTD

Download OOTD - korean fashion insight by ootd Co.,Ltd. on the App Store. See screenshots, ratings and reviews, user tips, and more apps like OOTD - korean…

Why it worked

The creator uses a high-energy, relatable 'crashing out' hook to build curiosity, then clearly explains the app's value proposition by comparing it to popular, well-known apps like BeReal and DTI.

Summary

A creator shares their excitement about launching a new mobile app they spent months developing. The app combines features from BeReal and Dress to Impress to allow friends to share and rate daily outfits.

Structure

1Creator expresses frustration and excitement about their new app
2Explains the core concept of the app
3Details the specific features like daily notifications and ratings
4Mentions the weekly recap feature

Product placement

The creator is announcing their own app called OOTD.

More from @fitdropapp

On-screen text

crashing out bc I wasted MONTHS building the most INSANE app 😭😭 I made an app like BeReal and Dress to Impress combined but for your OOTD!! Every day you and your friends get a notification to take a fit check, you can share each other fits, rate them out of 5 stars like DTI, and then at the end of the week get a Spotify Wrapped style recap of your weekly outfits 🙈🙈

Transcript

crashing out bc I wasted MONTHS building the most INSANE app. I made an app like BeReal and Dress to Impress combined but for your OOTD!! Every day you and your friends get a notification to take a fit check, you can share each other fits, rate them out of 5 stars like DTI, and then at the end of the week get a Spotify Wrapped style recap of your weekly outfits